TVA Productions Announces Launch of 14 Part Television Series
Be Released for Broadcast to
348 PBS Stations Nationwide.
Emmy Winning News Team
Currently Accepting Story Submissions
for "Spotlight" Segments Airing 1st Qtr. 2003
for complete transcript of pilot episode
STUDIO CITY, CA, --- TVA Productions, producers of the hit TV newsmagazine series, "BUSINESS WORLD NEWS" commences production this week for the first of fourteen half-hour episodes of "Healthy Living" to be released for broadcast to 348 PBS stations nationwide.
series will be styled in a newsmagazine / talk show format somewhere between Oprah
and Dateline. It will provide reliable health information to consumers
in an easy to digest and entertaining format. It will Spotlight new scientific
discoveries worldwide while acknowledging proven practices and ancient remedies.
Healthy Living will feature renowned medical authorities and experts from organizations across the country in a variety of health modalities. Celebrity spokespeople will be invited to participate in the series to promote their charitable health related causes. Local medical associations and organizations will be invited to attend the tapings in the audience and may present their views and opinions on topics of health.
Story Selection Criteria:
1. Will your Story be of interest to our viewers?
2. Will your Story add to the syndication and licensing value of our TV series and video library?
3. Does your timing (desired start, shooting and on-air dates) fit our production and broadcast schedule?
4. Does your Story fit with the other scheduled Spotlights?
Target Viewer: Whether its aging, fitness, medicine, family, addictions, nutrition, mental health, or policies and ethics, America is talking about health. Healthy Living with Teresa Tanoos targets viewers who are interested in health. When it comes to delivering the Boomer demographic (33 to 51), PBS is more than twice as powerful as its closest cable competitor.
PBS Demographics: PBS reaches an estimate of 150 million people each month. PBS coverage matches that of ABC, NBC, CBS, and FOX, and far surpasses that of Nickelodeon, A&E, The Learning Channel and The Discovery Channel. (SOURCE: NCAR 3rdQ98 for cable. NTI, National TV Ratings Pocketpiece, 9/21-27/98 for broadcast.)
Six Primary Sponsors: In the PBS broadcast of Healthy Living there is one minute of sponsorship identification available the top and bottom of each episode. This time is divided into six (6) 10-second spots for sponsorship identification and is available for sale. The 10-second spots may include voice over, sponsor logo and graphics as outlined in PBS sponsorship guidelines.
Ask The Pharmacist: This is a 60 second interstitial where the pharmacist is asked a question regarding drug interactions, drug / herb interactions, over the counter medication or a variety of other questions where a pharmacists expertise is needed. This 60-second segment is noticeably set apart from the series through graphics. A national drug store chain may sponsor this segment. The sponsor will be identified through graphics and wording at the bottom of this segment.
Additional Available Promotions: Local Hospitals may participate in the production by providing spokespeople, medical experts, goods and services. Local Sponsors may include testing labs, health clinics, health and nutrition stores, exercise equipment distributors and others.
Content Sponsorships: Sponsorships allow an advertiser to have a successful ad campaign by using elevated methods. Content sponsorships allow your companys logo to be attached to a quality Web site and company in the category you choose. Content sponsorships show your support for public health education and the kind of content that users view.
This section of HealthyLivingInfo.Com has been developed to provide advertisers with the information they need to make and maintain informed decisions regarding their media buys on HealthLivingInfo.Com.
HealthyLivingInfo.Com offers several online advertising opportunities:
Your companys banner ads will be rotated throughout the site on selected pages. The banners will be placed on specific areas of the site and all content sub pages. All banners will be placed in the left-hand column of each content page, excluding the main page of the site. Each banner will be hyper-linked to your companys Web site.
If you'd like to be featured on "Healthy Living," please email your story, company info, desired start, shoot and on-air dates to: firstname.lastname@example.org.
3950 Vantage Ave.
Studio City, CA 91604
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